Career Category

Job Description

Position Overview

The Sr. product manager for Solid Tumor Marketing will oversee the Xgeva (denosumab) business and drive the launch readiness for the Gastric Cancer pipeline, including companion diagnostics (CDx). This role entails developing and executing strategic marketing plans based on a deep understanding of market dynamics and customer insights. The Sr. Product Manager will also lead the lifecycle management of the solid tumor portfolio, including pipeline launch preparation, through close collaboration with cross-functional teams.

Key Responsibilities

• Country Brand Planning and Execution:
• Develop and execute the Country Brand Plan for Xgeva, ensuring alignment with the International Brand Plan and maximizing the brand’s market potential.
• Proactively identify opportunities for growth within the existing portfolio and pipeline by analyzing rapidly changing market insights and competitive landscapes.
• Develop robust business cases to support new initiatives and secure organizational goal.
• Develop and Drive Strategic Launch Plans for Gastric Cancer Pipeline:
• Lead the creation and implementation of a comprehensive launch strategy for the GC pipeline, ensuring strong integration of CDx components to drive commercial success.

• Strategic Planning:

• Prepare long-term strategic plans to ensure sustained growth for the solid tumor portfolio
• Integrate insights from market data, sales trends, and cross-functional inputs into actionable strategies.
• Utilize data-driven insights to inform decision-making and refine marketing approaches.

• Cross-Functional Collaboration as a Brand Lead:

• Lead cross-functional collaboration with medical, regulatory, market access, sales, and global/regional teams to ensure cohesive development and execution of marketing and launch strategies.

• Stakeholder Engagement:

• Build and sustain strong relationships with key opinion leaders (KOLs), medical societies, and other strategic stakeholders to drive advocacy and support product uptake.
• Collaborate with diagnostic partners to align on CDx commercialization and adoption strategies.

• Lifecycle Management:

• Lead the lifecycle management of Xgeva, identifying opportunities for growth and differentiation in the competitive solid tumor market.
• Ensure timely preparation and execution of lifecycle initiatives to sustain the portfolio’s value over time.

Qualifications:

• Education: Degree in biology, pharmacy, or a related field preferred.
• Experience: Minimum 8 years of experience in pharmaceutical industry (Marketing and new launch experiences preferred)
• Skills:
  • Extensive knowledge of oncology therapeutic areas, including solid tumors and companion diagnostics (CDx)
  • Proven ability to lead cross-functional teams and drive strategic initiatives that align with organizational goals.
  • Strong written and verbal English proficiency
  • Advanced skills in financial planning, resource allocation, and budget management
  • Strong analytical and critical thinking skills
  • Results-Driven and Agile Mindset