Regional Sales Manager (USA- East Cost)
Applied Spectral Imaging Inc.
]About ASI:
Applied Spectral Imaging (ASI) is a global leader in biomedical imaging, offering a comprehensive product portfolio for Karyotyping, H&E, IHC, and FISH analysis. We provide Pathology, Cytogenetics, and Research laboratories with advanced imaging and analysis tools.
Key Responsibilities:
Sales and Account Management:
- Achieve and exceed all quarterly and annual sales targets.
- Act as an “Account Manager,” leading all activities related to assigned accounts before, during, and after the sales process.
- Maintain a structured and organized sales process using defined methods and systems (e.g., Salesforce).
- Develop and maintain an aggressive funnel of opportunities to achieve sales targets.
- Track and manage the status of all open opportunities to ensure consistent progress toward closing deals.
Customer Engagement:
- Create a list of sales prospects through thorough product and market analysis.
- Initiate contact with new prospects and follow up on leads within the territory.
- Cultivate and develop relationships with existing ASI customers, educating them about ASI’s product offerings.
- Understand customers' specific business needs and recommend appropriate ASI solutions to meet those needs.
- Communicate the benefits and competitive advantages of ASI products through effective product presentations.
Territory Management and Travel:
- Manage a large geographic territory and plan customer visits as needed.
- Travel up to 50% of the time to engage with customers and attend events.
- Represent ASI at conferences, events, and workshops as required.
Collaboration and Reporting and Compliance:
- Collaborate with ASI’s technical team on product demonstrations, customer support, and technical advice.
- Participate in regular sales calls, training sessions, and meetings with ASI management.
- Record all activities and customer updates in CRM (Salesforce).
- Provide weekly progress reports on leads, accounts, and prospects, including a target of three customer meetings (virtual or face-to-face) per week.
- Follow all corporate protocols and procedures for territory management, expense reimbursement, and related obligations.
Market and Competitive Insights:
- Assess and communicate market trends, competitive landscape, and collaboration opportunities to ASI.
Qualifications:
Required Experience:
- Medical capital equipment sales experience with documented achievements and knowledge in Genetics, Biology, or Pathology, including familiarity with major laboratory technologies and equipment.
- Experienced clinical pathology or genetic laboratory professional with expertise in analyzing samples for cytogenetics, FISH, and/or pathology techniques such H&E, IHC.
Skills and Competencies:
- Exceptional communication skills, including oral and written presentation abilities at an executive level.
- Ability to understand and explain complex technical and medical terminology in simple terms.
- Proven ability to manage a large geographic territory.
- Strong organizational skills and a methodical approach to sales activities.
- Comfortable working under pressure in a dynamic, fast-paced environment.
Additional Requirements:
- Willingness to travel up to 50% of the time.
Why Join ASI?
At ASI, you’ll be part of a team driving innovation in biomedical imaging, with the opportunity to make a significant impact in Pathology, Cytogenetics, and Research laboratories worldwide.