Manager - Campaign Operations, Salesforce Marketing Cloud (SFMC)

AstraZeneca

AstraZeneca

Marketing & Communications, Sales & Business Development, Operations
Chennai, Tamil Nadu, India
Posted on Thursday, September 5, 2024

Job Title: Manager – Campaign Operations, Salesforce Marketing Cloud (SFMC)

Career Level - D3


Introduction to role
Are you a dynamic marketing automation operations manager with a knack for leadership and technology? Do you have extensive experience with Salesforce Marketing Cloud platform and CDP, preferably Salesforce Data cloud? If so, we have an exciting opportunity for you. We are seeking a talented individual who has managed teams, projects and possesses a natural flair for leadership and technology. This role requires strong interpersonal communication and a collaborative mindset to partner with global and diverse stakeholders. Join us and be intellectually stimulated from technically interesting work!

Accountabilities
As a Manager for Campaign Operations, you will lead Martech stack transformation from an operations perspective, establish new ways of working, manage scale out to different markets. You will manage a team that designs, configures, and delivers Marketing Automation studio solutions using the Salesforce Marketing Cloud (SFMC) Platform, including email, Journey Builder™, Cloud Pages, SMS, and push notification campaigns. You will also collaborate with stakeholders to drive end to end campaign execution from requirements to configuration and distribution. Your understanding of data integration processes will be crucial as you work with IT teams to bring together data from various sources into the sources, ensure data quality and accuracy by cleaning, transforming, and standardizing data as needed.

Essential Skills/Experience:
• 8-11 years of overall experience in marketing automation and 4-6 years’ experience with SFMC (Email Studio, Journey Builder, Interaction Studio, Einstein, Automation studio etc.)
• 2-4 years of people and project management experience.
• Possess strong leadership acumen, highly self-motivated and very strong in operational excellence.
• Excellent business acumen and communication skills.
• Strong focus on customer centricity and customer experience.

Desirable
• Experience with marketing campaign design and implementation and/or with brand teams, executing promotions or campaigns.
• Experience with technologies and processes for content management systems, digital asset management software, web content management
• Experience with technologies and processes for mobile and social media technologies, solutions, and strategies
• Experience with marketing customer data models

When we put unexpected teams in the same room, we unleash bold thinking with the power to inspire life-changing medicines. In-person working gives us the platform we need to connect, work at pace and challenge perceptions. That's why we work, on average, a minimum of three days per week from the office. But that doesn't mean we're not flexible. We balance the expectation of being in the office while respecting individual flexibility. Join us in our unique and ambitious world.

At AstraZeneca, you'll be part of a team of specialists that is valued and essential to our growth. Our role here is crucial at a time of evolution for AstraZeneca. If you want to make an impact, this is the place to do it. Here we are encouraged to apply entrepreneurial and innovative thinking to make things happen in a creative, yet rigorous environment. We are trusted to take personal accountability and work in our own way. We are an agile team with a flat structure, so it takes freedom fused with drive to keep progressing and moving forward.

Are you ready to step up to the challenge? Apply now and join us in our mission to improve lives through innovative solutions!

Date Posted

05-Sept-2024

Closing Date

14-Sept-2024

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.