IDS_Clinical Marketing Manager_北京
Becton Dickinson
Job Description Summary
Job Description
- Gain in-depth knowledge of Lab & Nursing to help identify pain-points of Lab/Nursing KOL to help marketing team to come up with KOL engagement & demand creation plan accordingly.
- Work with WW Medical & Clinical Marketing team & learn the advanced knowledge on Lab & Nursing and anticipate the trend for long-term KOL engagement strategy development.
- Work with marketing to help advise/input on promotional materials like detailing aid, training deck etc. Work with marketing & sales team support on medical/clinical related projects to engage Lab & Nursing KOLs.
- Support marketing team on Lab & Nursing Association collaboration projects.
- Gain support from WW Medical & Clinical Marketing timely & cascade/share the successful practice from WW/other affiliates & get it locally adapted.
Required Skills
Optional Skills
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