Medical Representative in HCMC

Boehringer Ingelheim

Boehringer Ingelheim

Ho Chi Minh City, Vietnam
Posted on Apr 11, 2025
The Position

Medical Representative

  • Orchestrating for Exceptional Customer Experience - focused on implementing in-clinic and virtual execution of the Customer Engagement Model. Implement Multi Channel Cycle Plans to target Customers, meet / exceed promotion targets for assigned product(s) within the allocated territory and achieve related quantitative / qualitative field force KPIs
  • Adhering to Compliance, Code of Conduct and Policies - responsible for ensuring all company and industry compliance requirements (e.g. Pharmacovigilance) are understood, adhered to and established local compliance processes are followed


Duties & Responsibilities

  • Promotion Achievement in the assigned territory:
  • Territory promotion accountability
  • Ensure formulary listing and availability of Boehringer Ingelheim products as required
  • Create demand / generate prescriptions for promoted Boehringer Ingelheim products by utilizing the available resources / tools / channels and trained behaviours
  • Identify opportunities to grow/expand relevant customer universe for BI promoted brands
  • Plan, co-create and execute Multi Channel Cycle Plans (MCCPs) with excellence:
  • Maintain an accurate & complete customer data base in Veeva
  • Develop, validate and execute MCCPs for the allocated territory to maximize Boehringer Ingelheim business and ensure achievement of promotion targets / objectives with particular focus on message execution
  • Comprehend, integrate and execute ICPs into MCCPs
  • Plan logistics to ensure execution of MCCPs and that high value customers are seen with the required Reach and Frequency, F2F and S2S
  • Locally mandated reports are completed accurately, in full and submitted on time
  • Orchestrate Exceptional Customer Experience:
  • Communicate with relevant Boehringer Ingelheim customer facing roles and work interdependently to ensure customer experience is personalised and relevant to them
  • Proficiency in utilizing Veeva resources; Engage, Event Management, survey function , CfE function and OneMessage, FuE function
  • Capable of assisting customers to interact with Veeva Engage across common visual conferencing platforms
  • Identify customers' preferred communication channels, directing appropriate resources to fulfil the Customers' needs
  • Management/development of assigned Key Opinion Leaders (KOLs) and coordination with relevant Medical Societies/ Institutions
  • Superior Customer Engagement Capability (Knowledge & Skills):
  • Effective Knowledge depth to communicate confidently and competently with customers
  • Effective Customer Engagement Skill proficiency
  • Knowledgeable across the Hybrid CEM model . Able to execute assigned Marketing strategies within the customers' preferred communication channel
  • Digitally fluent/ tech savvy, able to reliably utilise CRM/ Veeva, undertake pre-Call set-up of digital platforms
  • Capable and confident in presenting to Groups of customers, both face to face/screen to screen
  • Comply with local regulations, industry and the BI Code of Conduct:
  • Comply with all regulations regarding interactions with healthcare professionals (HCPs), following the Boehringer Ingelheim Code of Conduct
  • Take prompt and necessary actions on issues of compliance and Pharmacovigilance
  • Be a role model in compliance with local regulations, industry and the Boehringer Ingelheim Code of Conduct
  • Regular Reporting:
  • Locally mandated reports are completed accurately, in full and submitted on time


Requirements

Competencies required:

  • Industry / Product knowledge
  • Promoting skills applied across a diverse range of channels
  • Multi-Channel Cycle Planning and Execution
  • Customer Relationship Management
  • Self-development / learning
  • Communication skills
  • Planning and organizing skills to collaborate with other customer facing personnel
  • IT literacy


Experience:

  • Direct promoting experience in healthcare industry is advantageous.


READY TO CONTACT US?

Please contact our Recruiting Team: phuong.vo@boehringer-ingelheim.com

Our Company

Why Boehringer Ingelheim?

With us, you can develop your own path in a company with a culture that knows our differences are our strengths \u2013 and break new ground in the drive to make millions of lives better.

Here, your development is our priority. Supporting you to build a career as part of a workplace that is independent, authentic and bold, while tackling challenging work in a respectful and friendly environment where everyone is valued and welcomed.

Alongside, you have access to programs and groups that ensure your health and wellbeing are looked after \u2013 as we make major investments to drive global accessibility to healthcare. By being part of a team that is constantly innovating, you'll be helping to transform lives for generations.

Want to learn more? Visit https://www.boehringer-ingelheim.com