Marketing Manager

GlaxoSmithKline

GlaxoSmithKline

Marketing & Communications
Seoul, South Korea
Posted on Dec 24, 2024

Marketing Manager

Are you energized by a marketing leadership role that allows you to shape marketing strategies and accelerate growth across the therapeutic portfolio? If so, this Specialty Care Marketing Manager(MM) role could be an exciting opportunity to explore.

As a Marketing Manager, you will be responsible for managing, developing and executing marketing strategies for Hepatology(Bepirovirsen), Lupus(Benlysta) & future pipeline in GenMed & Specialty Care BU.

This role will provide you with the opportunity to lead specialty business and progress your career. Responsibilities include the following:

Key Responsibilities:

  • Responsible for brand launch readiness and collaborate with key internal stakeholders to drive best launch of Bepirovirsen

  • Responsible for regional and global communication for responsible products

  • Responsible for brand plan, stakeholder engagement strategy, new business model, brand launch plan etc.

  • Responsible for launch marketing program/events planning, and providing budget management and tracking control

  • Ensure that the sales and profit objectives are met. Optimize elements of the P&L to deliver enhanced market performance

  • Drive execution and prioritize channels and platforms align with brand strategy

  • Collaborate with the sales team / medical team / other functional teams

  • People management: Manage brand managers with good empowerment and coaching. Build outstanding teams and strengthen capabilities of the team

  • Risk management

Basic Qualifications:

  • BS Degree (or international equivalent)

  • 5+ years of solid marketing experiences (or sales management experience)

  • Solid track record in managing a sizable product or group of products to achieve growth target

  • Good English communication: able to communicate logically both verbally and writing

  • Strong financial acumen

Preferred Qualifications:

  • Leverage data and insights for key decision-making

  • Proven experience in marketing

  • Proven experience of cross functional leadership for projects

  • Proven record of commercial problem solving

  • Solid track record for creative projects

Why GSK?

Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).

Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.

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