Launch Excellence Manager Pelacarsen

Novartis

Novartis

Netherlands
Posted on Friday, February 9, 2024
Location: Amsterdam

About the Role:

The launch excellence manager (LEM) is a commercial lead that drives, together with the medical team, the launch strategy for a specific compound in a cardiology indication in the Netherlands. The LEM orchestrates the cross-functional work in the Dutch market. This LEM position has 2 important priorities: shaping the market for Lp(a) (logistics, awareness) and preparing the launch for Pelarcarsen. The LEM needs to have a strategic mindset and be proactive in seizing opportunities that create awareness and access, this should lead to co-shaping the market together with in- and external stakeholders.

Key responsibilities:

• Deliver and create a plan to shape the Lp(a) market and have a clear launch readiness plan for pelacarsen with clear milestones.
• Exceed in stakeholder management to speed up clear messaging on Lp(a) measurement.
• Identify the optimal Go-to-Market model for the Netherlands for pelacarsen.
• Together with medical and value & access, coordinate and drive the development of an integrated launch strategy with clear milestones and deliverables enabling the best launch for pelacarsen.
• Understand and analyze the commercial opportunity (Pop2Sales)
• Establish trust with local stakeholders to discuss the current unmet needs & the need to raise the bar for the treatments and landscape

Key Performance Indicators (KPIs)
In compliance with local functional business requirements:
• Ramping up resources & activities in the Netherlands at the right time and scale
• Strategy in place to scale up awareness around Lp(a)
• Thought leader mapping beyond Medical Experts and advocacy building in collobaroration with medical team