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Regeneron
As a critical member of Regeneron’s newly created International Oncology organisation and a member of the UK and Ireland Oncology Leadership Team, we are seeking a Brand Manager to coordinate Regeneron UK’s local oncology marketing activities, specifically within Lung.
Reporting into the Oncology Country Manager (UK), you will be accountable for all across-brand marketing activities in local market for commercialised indications with a focus on Lung.
Being accountable for overarching Lung brand marketing strategy in UK and cluster markets. Providing input into the development of the International brand strategy, functional plans and budget.
Leading the local brand planning process for Lung including analysing the competitive landscape. Identifying key promotional opportunities and developing differentiated messages to key target audiences.
Working in partnership with local counterparts in Medical Affairs to create and agree on an aligned brand strategy.
Working collaboratively with the other brand marketing lead to build an overall portfolio perspective.
Analysing drivers and barriers of brand performance (e.g. share of voice, market dynamics, competitive actions) and identify/propose actions to address opportunities or risks to performance.
Responsible for the development and execution of external stakeholder engagement plans (including national congresses, HCP meetings etc) in coordination with cross-functional teams.
Creation of local promotional materials aligned with the local and global brand plans for use by the sales force and via digital channels.
Working closely with the Sales Manager and team in the development and execution of the Field Plan of Action, national/regional sales meeting execution and Field communications in collaboration with internal and external partners/collaborators.
Developing local promotional budget and manage spend in line with approved budget.
Maintaining the highest ethical and compliance standards.
Does this sound like you? Apply now to take your first step towards living the Regeneron Way! We have an inclusive and diverse culture that provides comprehensive benefits, which often include (depending on location) health and wellness programs, fitness centers, equity awards, annual bonuses, and paid time off for eligible employees at all levels!
Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, nationality, national or ethnic origin, civil status, age, citizenship status, membership of the Traveler community, sexual orientation, disability, genetic information, familial status, marital or registered civil partnership status, pregnancy or parental status, gender identity, gender reassignment, military or veteran status, or any other protected characteristic in accordance with applicable laws and regulations. The Company will also provide reasonable accommodation to the known disabilities or chronic illnesses of an otherwise qualified applicant for employment, unless the accommodation would impose undue hardship on the operation of the Company's business.
For roles in which the hired candidate will be working in the U.S., the salary ranges provided are shown in accordance with U.S. law and apply to U.S.-based positions. For roles which will be based in Japan and/or Canada, the salary ranges are shown in accordance with the applicable local law and currency. If you are outside the U.S, Japan or Canada, please speak with your recruiter about salaries and benefits in your location.
Please note that certain background checks will form part of the recruitment process. Background checks will be conducted in accordance with the law of the country where the position is based, including the type of background checks conducted. The purpose of carrying out such checks is for Regeneron to verify certain information regarding a candidate prior to the commencement of employment such as identity, right to work, educational qualifications etc.
